|| For Freelancers & Entrepreneurs |
The pervading effect of social media as well as online search has enhanced the role of online stores in facilitating global commerce. If you are an entrepreneur who intends to start a new or upgrade an existing online business, it is a competitive advantage if you know the exceptional ecommerce tools that are available in the market. Many of these tools are free to use although some require fees that you'll nevertheless eventually find reasonable after reaping pretty good returns on your investments.
Foremost among the available tools you need to elevate your business are those related to social networks and search engine optimizations. Both are designed to draw in traffic to your online store and generate conversions. Some pretty good social media tools include blog publishing systems such as Blogger and WordPress which you can seamlessly integrate into your business' Facebook page through an free app called Networked Blogs. Meantime, useful tools to use in search optimization include those for keyword and link management. Market Samurai is a complete SEO package that you may want to try out for your online store.
In terms of optimizing your online store itself, Magento and Loaded Commerce are both pretty robust software that can transform your site into very stunning and easy to use ecommerce shop. Never scrimp on aesthetics, simplicity, and engaging content as these are sure draws in terms of user visits.
If you need help in setting up your online store Shopify is also a very good option when it comes to attractive website designs. Outside social media chat rooms, there are also other software that allows your team to address customer issues in real time. On top of this list is the Click Desk application that easily sets up a Live Chat feature on your selling site.